Voodoo – Marketplace App
Worked on a new exciting mobile marketplace app MVP that helps to simplify exchanges between buyers and sellers
Preliminary Research
Users segmentation
Personal shoppers
- Wants to shop items near her location
- Wants to contact sellers
Power Users
- Wants to shop items near her/his location
- Wants to sell items in the app
- Wants to manage items for sale
- Wants to quickly manage conversations with buyers
Professionals
- Wants to sell items in the app
- Wants to manage items for sale
- Wants to quickly manage conversations with buyers
- Wants to see statistics about his items for sale
Opportunities
- Finding a simple way to monetize the app.
- Help to simplify exchanges between buyers and sellers within the contact feature.
- Be device agnostic in order to keep consistency across different hardware (ios, android, desktop).
- Sellers should be able to schedule in-person meetings with the buyers
Competitors
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Facebook marketplace
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Leboncoin
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Vinted
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Netflix (non-direct)
Process
Onboarding
Explore
Messaging
Wishlist
